Monthly Archives: October 2018

Last Minute Chance to Get to Malta Poker Festival

mpfMore than six months ago, I convinced the redbet Casino VIP manager that he wanted to spend some of his budget on poker packages for the Malta Poker Festival, 1st-6th November 2018.

The reasons for this were two-fold:

  • 1) I genuinely believed it would be a nice gift to casino VIP players. Many play poker anyway, and I figured those that didn’t would be up for a nice Mediterranean holiday. Big live poker events are mainly handled by the event organiser, so to reward casino VIPs in this way is cost and effort effective for smaller brands like redbet.
  • 2)I couldn’t afford the sponsorship out of the poker budget alone.

Malta Poker Festival have a pretty good sponsorship deal, and redbet got 30 x packages of €1400 value included in the cost (we add €250 expenses to make the value to poker players €1650).
The agreement was that 15 packages belonged to the redbet poker department and 15 belonged to the redbet casino VIP department.

I’ve had great fun giving these away, and unlike some smaller poker brands, I was not desperately worried about overlay, because I had explained to my boss that we had agreed a marketing cost, and as a result had 15 x “shop window” products to shift.

At the time of writing, of the 30 Malta Poker Festival Packages that redbet bought from the organiser, 13 have been given to redbet Casino VIPs as rewards for being valued customers, 8 have been won in package finals (1 to go -5pmGMT 28th Oct), 4 have been given away in social media promos and 2 poker influencers were invited by me personally (Simon Jones cos he’s good craic and supports our brand, and Donna Morten who supports every poker brand).

Now, if you’re good at maths, you’ll count that as 28 packages… and 28 is a number that is 2 lower than 30; it’s that kinda maths skillz that make my bosses respect me.

The two extra packages are casino VIP ones that they did not get around to giving away, and I had a discussion with the VIP manager as to what he wants to do with them.
He had a couple of ideas, but in the end, I convinced him that the lowstakes poker community would be grateful for them, probably more than casino VIPs might.

He said, “yeah, go on then, offer them up”.

Boom. €3300 donated by the redbet casino team to the redbet poker function.
We probably owe them a beer!

Me working hard at a redbetLIVE event

Me working hard at a redbetLIVE event

I’ve decided to slap on two tournaments to win these packages.
I could have done a freeroll, but decided to give an advantage to players who have tickets already because they’ve been supporting the satellite route.
I have decided on a €1.25 unlimited rebuy tourney and a €6.25 unlimited rebuy tourney because these are the most common outstanding tickets in the system.
The lower value tickets can still be used to win €1.25 or €6.25 tickets for use in these aggro rebuy finals. Both structures will be quite aggressive, but the €6.25 will be less so due to the higher buyin.

They will happen at GMT 6pm (€1.25) 7pm (€6.25) in addition to the final scheduled package satty (€156.25) which starts at 5pm on Sunday 28th Oct.

For anyone who hasn’t seen the satellite route, there are many daily flips to win €1.25/€6.25 tickets and the route starts at 1c. The lower value flips are in place until Oct 25th.

The reason I’m writing this is for transparency about the methods we use to generate members, sales and package value.
I have nothing to hide in the way my company, or my poker network does business, so I may as well tell you about it, huh?

See you at the tables, or hopefully, in Malta very soon!

 

6pmGMT start Sunday 28th October
Tournament group – redbetLIVE @ Malta Poker Festival
8 min players
8 handed
€1.15 + €0.10 buyin (cash, tickets, loyalty points)
Allow double buyin
Starting stack 1k
€1.15 + €0.10 unlimited rebuys (1k stacks, cash, ticket, loyalty points)
1 x €1.15+€0.10 add-on 10k stack
30 mins late reg/rebuy period
3 min blinds
Standard stakes

1 x €1650 MPF package gtd

 

7pmGMT start Sunday 28th October
Tournament Group redbetLIVE@Malta Poker Festival
5 min players
8 handed
€6 + €0.25 buyin (cash, ticket, loyalty points)
Allow double buyin
Starting stack 2k
€6 + €0.25 unlimited rebuys (2k stacks, cash, ticket, loyalty points)
1 x €6 + €0.25 add-on 20k stack
60 mins late reg/rebuy period
6 min blinds
standard stakes

1 x €1650 MPF package gtd